Planner Profile: Ashley Larson Events

Today we are spotlighting our member Ashley Larson Events! This planning company was founded in 2018 by Ashley Larson!

Ashley Larson Events is a boutique wedding planning company based in Nashville, TN. The company is owned and operated by Ashley Larson, a 10+ year industry vet who knows a thing or two about planning your big day. With a determination to create perfection, an unwavering commitment to create unique experiences, and with a devoted team of creative professionals, Ashley produces flawlessly executed events. Each event is unique and different. She strives to break the mold and push beyond the norm. Being different is her strength and a reason clients love working with her. Ashley Larson Events is not only a service based company but a product based company too! In 2021, Ashley released the Planner in a Box, an all-inclusive planning experience for the DIY bride. Check it out here. Her passion for helping all couples enjoy their wedding experience is what drove her to create an affordable alternative for couples on a budget.

What is your trademark or super power?

Managing chaos with a BIG smile on my face!

What do your specialties include?

I'm a boutique event planning company, so I have the luxury of working one-on-one with my couples and providing them with an exclusive and intimate planning experience, either virtually or in person. I could go on and on about how detail oriented I am or how I can solve problems on the fly. But what I think is more important, is that I have the ability to connect with my couples and provide them with a stress free planning experience; something that most brides would love to have. Everybody deserves to enjoy their wedding day.

Do you have a signature aesthetic?

Each of my weddings represents the couple so while I don't have a signature aesthetic for all of my events, I would say that I gravitate towards a Timeless & Classic style - I love a good trend, but classic never goes out of style.

Who is your dream client?

My couples are busy professionals who don't have time to handle the details of planning their wedding. They are either local to Middle Tennessee or are originally from Middle Tennessee but have since moved out of state. They have a clear vision for their big day and put their 100% trust in me to make it a reality.

What are the first steps you take with new clients?

I love connecting with clients and building a relationship first! Couples spend so much time working with me throughout the months leading up to their big day. It's so important that we mesh well and more importantly, that we get along. I take time learning their communication styles, interests, and personalities. In doing so, they learn the same about me! These pieces are key to building a strong relationship, all of which are built on trust.

On my days off you can find me… 

Spending time with family, enjoying a hot yoga class, or scoping out another hidden gem in Nashville. I love exploring and trying new things.

I’m dying to take a trip to…

Europe! I studied in London for one year and it just wasn't enough time. I want to go back and travel across Europe. There's so much to see!

If you owned a restaurant, what food would it serve? 

Seafood! I'm a New England girl, what can I say.

Learn more about Ashley Larson Events on their website!

ashleylarsonevents.com