Happy Thursday everyone! Today we will be featuring Daiva Grubb, Owner and Principle Designer for Design in August. Daiva was also the designer of our fabulous logo!
So, what is there to learn about wedding stationery?
Tell us about your company?
Design in August is a boutique graphic design studio focused on branding and stationery design. Our branding projects include logo design, brochures and other collateral pieces, brand management and consultation for businesses. In the events world that translates to a professional level of graphic design brought to fine papers for personal use.
How did you get started in creating wedding stationery?
Design in August began taking on event stationery clients out of a love for fonts and fine papers. I have always enjoyed typography (the study of fonts) and design with letterforms. I love finding unique pairings of unusual fonts that relate to each other. Pair that with an appreciation for fine papers and you have stationery design!
What are some misconceptions about wedding stationery?
A common misconception, or perhaps oversight, regarding custom wedding stationery would be that "it's just not worth the cost." I suppose the creative process that goes into commissioned work is not for everyone, but sometimes I think it's easy to forget that an invitation sets the tone for your event. If you are going to invest a great deal of your budget into creating a truly unique atmosphere for your guests – everything from elegant and formal ballroom weddings to intimate and quirky backyard functions – then I think you miss the boat if you do not take the opportunity to set the stage. The first impression you give your guest list is a printed invitation – even a save the date card. If you recognize the opportunity for what it is, then a one-of-a-kind event invitation will be more valuable to you.
Explain the process of creating custom wedding stationery with a bride.
The process of working with brides is very much like any creative process. I chat with clients to get a feeling for their event – the style, the colors, anything unique about their story as a couple – and from that I begin designing. I present design concepts via PDF and after several rounds of design edits we arrive to a final design!
What other products do you offer?
There's more than invitations coming out of our studio! We offer a full range of paper products for your event needs, including save the dates, event programs, thank you notes and personalized stationery sets. Pretty much any kind of paper ephemera you can dream of! Even cocktail stir sticks to dress up your signature cocktail. To finish off the look of any mailing, we also offer envelope liners, custom rubber stamps and embossers. And, of course, we offer graphic design services for whatever your needs may be.
And now time for some personal questions about Daiva!
Mac or PC? Mac
Tea or Coffee? Both!
iPhone or Blackberry? iPhone
Favorite song right now? "Powerful Stuff" by Sean Hayes
Make sure to visit Daiva's site here
to learn more about custom wedding stationery and more!